1. Purpose

The Company operates a digital loyalty and reward platform designed to enhance customer engagement and drive repeat business for merchants. The Partner agrees to join this platform to offer discounts and promotions to card members in exchange for increased customer traffic, visibility, and data-driven marketing support.

2. Term

This Agreement shall commence on the date of electronic acceptance and shall remain in effect for a period of one (1) year, automatically renewable for successive one-year terms unless terminated by either party with thirty (30) days' written notice prior to the end of the current term.

3. Merchant Obligations

The Partner agrees to:

• Honor all discount offers published through the Company's platform for valid cardholders.
• Display the Company's promotional materials (digital or physical) at the point of sale.
• Maintain service quality consistent with industry standards.
• Provide timely updates on business changes (e.g., location, hours, offerings).
• Not engage in practices that could bring the Company's brand into disrepute.

4. Company Obligations

The Company agrees to:

• List the Partner's business on the Company's website, mobile application, and marketing materials.
• Promote the Partner's offers to its registered cardholder base.
• Provide the Partner with access to a merchant dashboard for performance tracking.
• Handle all customer support inquiries related to the platform.

5. Discount

The Partner shall offer an agreed-upon discount (minimum 5%) to cardholders as specified during registration. Discounts may be updated periodically upon mutual agreement between the Parties. The discount shall apply to all eligible products or services unless otherwise stated.

6. Marketing & Promotion

The Company may feature the Partner in marketing campaigns, newsletters, social media, and push notifications. The Partner grants the Company a non-exclusive license to use its name, logo, and images for promotional purposes during the term of this Agreement.

7. Confidentiality

Both Parties agree to keep confidential any proprietary or business-sensitive information exchanged during the term of this Agreement. This obligation survives termination of the Agreement for a period of two (2) years.

8. Intellectual Property

All intellectual property related to the Company's platform, including software, branding, and content, shall remain the sole property of the Company. The Partner shall not copy, reproduce, or distribute any proprietary content without prior written consent.

9. Termination

Either Party may terminate this Agreement by providing thirty (30) days' written notice. The Company reserves the right to immediately terminate the Agreement if the Partner breaches any material term. Upon termination, the Partner's listing will be removed from the platform within a reasonable time frame.

Liability & Indemnity

The Company shall not be liable for any indirect, incidental, or consequential damages arising from the use of its platform. The Partner agrees to indemnify the Company against any claims resulting from the Partner's products, services, or conduct.

Entire Agreement

This Agreement constitutes the entire understanding between the Parties and supersedes all prior agreements, oral or written. Amendments must be made in writing and signed by both Parties.